What is the ‘activation program’ ?
Activate people in places for a responsible and regenerative culture
Activate people in places for a responsible and regenerative culture
Sessão de lançamento // Launch session (Mai.2022)
Purpose
Activate and train active agents (dynamic people and/or integrated in key entities) to explore the vocation and potential of a place over 3 months with intensive and extensive activities, both face-to-face and online…
… promoting experiential learning, in teams and in the place, updating individual ‘thoughtware’ and creating a cultural context of responsibility in a safe space of care and transformation…
… so that ‘the place’ can see itself and nurture the local guild that designs a strategy for 2050 and supports the implementation of concrete projects that anchor and promote a responsible and regenerative culture.
Why ?
The modern culture is consuming 1,7 planets and destroying places and relations
Places have several challenges like lack of water, soil, desertification, depopulation, poverty and aging
There is an emergence of projects, all over Portugal, mostly created by a couple, that are aiming a shift in culture
These people have a sensation of being alone/ isolation
People and projects aren’t collaborating and sharing resources
Lack of a systemic perspective and a share view for the place
What ?
Program for 12 or plus local people in 3 months:
representing the ‘whole’
free choice (each participant has the will and decided to participate)
3 days each month and 1 day each week
Month 1 — Human Development in ‘Possibility Management’
— — Expand the Box*: 3 days (residential and face-to-face)
— — Rage Club*: 4 online sessions of 2 hours (1 per week)
Month 2 — Regenerative Development in ‘Regenerative Development’
— — Expand the Place: 3 days (residential and face-to-face)
— — Story of Place: 4 online sessions of 2 hours (1 per week)
Month 3 — <bioregion> Viva 2050
— — Expand the Guild: 3 days (residential and face-to-face)
— — Nurture Creative Teams: 4 online sessions of 2 hours (1 per week)
Month 4 and beyond (outside the scope of this activation program)
— — To be defined by each local team
The commercial value for this program is around 5000 Eur / participant.
We have set a value of 25.000 Eur for 12 participants (less than 2100 / person).
Our design is to integrate 3 layers of funding:
Participants: 450 / person for the complete program — for 12 people this will total 5400 Eur
Local community: help finding participants, funding, flexibility for participants and participation
Non-local community (e.g. Portugal, Europe): funding
The local and non-local community will contribute with 19.600 Eur
Results on short-term (in five capitals):
Human Capital: 36+ people trained in responsible and regenerative cultures
Social Capital: Building a local team 2050, activating local guilds, creating knowledge and nurturing the local economy (with events)
Ecological capital: Promotion of contact with nature, organization of regenerative events with food and conscious waste management
Built capital: activation program, creation of the story of the place for each bioregion, experimentation plan for each person and team; 2050 strategy outline
Financial capital: Mixed financing model: participants (20%) and investors (80%); Creation of the future financing plan as part of the 2050 strategy
Aspected results on long-run (in five capitals):
Human Capital: Initiated Adults into a regenerative culture, co-creators of their territories and the life that sustains them
Social Capital: Circular/regenerative local economy with entrepreneurship and employment in regenerative activities; social ties/strong relationships; individual and collective well-being; inclusion of the youngest and the oldest; reversal of depopulation
Ecological capital: Increase in native forest area, good soils, water, air quality, biodiversity (reverse desertification and soil degradation)
Built capital: regenerative culture; regenerative activities; systems in harmony with Life and the regeneration of planet Earth; local power supply; resilient local community; production of your energy
Financial capital: ability to sustain activity and well-being/well-being locally/bio-regionally
Where ?
In each bioregion. “A bioregion is an ecologically and geographically defined area that is smaller than a biogeographical realm, but larger than an ecoregion or an ecosystem, in the World Wide Fund for Nature classification scheme.”, Wikipedia. Read our article about Bioregions here.
In Portugal we have 22 “Landscape unit groups” Direcção Geral do Território.
Note: In Portugal ‘bioregion’ is also a region that produce organic agriculture. This is a different distinction.
When ?
In 2 moments:
First we want to experiment in 3 bioregions during 2022 to learn
Then, in 2023, we want to integrate the learnings and keep developing the program for other 3 regions and keep connection with the previous 3 bioregions for ongoing learning.
The calendar is chosen by the teams in each bioregion.
Who?
We have the national team and the locals teams (one for each bioregion).
National team
Gil Penha-Lopes (PM, RD)
Ivan Sellers (PM, RD)
Marco de Abreu (PM, RD)
Joana Cruz (PM — ETB Trainer)
Local Teams (for each bioregion)
First person say YES, meets with us
First person invites the second person
The 2nd invites the third person
The 3rd invites the 4th person
…
Until we have at least 12
How ?
Experimenting with Activation Program (during 2022)
At 10.Mai we have 2 bioregion activated
— — Estremadura Oeste (involving Sintra, Mafra, Arruda dos Vinhos, Torres Vedras, Alcobaça): Gil Penha-Lopes, Enxara (Mafra)
— — Beira Interior (involving Idanha-a-Nova, Penamacor, Covilhã, Castelo Branco): Guy Sadan, Espaço Aldeão and Seeds (Idanha-a-Nova)
Raising funding for 3* 19.600 Eur
— — At 10.Mai we raised aprox 10.000 Eur of 53.800 Eur — contribution of 7 persons/ investors and 1 institution
For each bioregion
— — Constitute a team of 12+ that participate in the program and help to organize
— — The events are in the bioregion to nurture the ecology and local economy
— — Funding of 450€ / participant (5400 Eur for 12 people)
— — Help raising the 19.600 Eur
Are you activated for being part as…
…participant in the program ?
…activating a bioregions ?
…investing/donate for us to experiment the ‘activation program’ ?
Please Contact Us